Information we collect. Personal information we may collect about our customers or prospective customers may include: your name, mailing address, e-mail address, telephone number, information you may provide in response to surveys or information you include in correspondence with us. We also may collect information from third parties to identify prospective customers that may have an interest in bikes and bike products.
The following types of information may be collected at this website (if you volunteer it):
- your e-mail address
- your first and last name
- your street address, city, state and ZIP Code
- pertinent information specific to an event or activity (where relevant)
How we use your information. We may use the personal information which we collect about you to respond to your inquiries and otherwise correspond with you, to process transactions you request, to maintain your account with us (if you have one), for market research, to conduct customer surveys, and as may be necessary to prevent fraud and maintain the security and integrity of our website, products and services.
In addition, we may use your personal information to communicate with you about products and services that may be of interest to you. If you do not want to receive marketing communications from us, you can opt-out of receiving future communications, by following the opt-out instructions in our marketing e-mails, unsubscribing from our newsletters, or by clicking UNSUBSCRIBE. Please understand that if you opt-out it may take us a few days to process your request and that you may receive additional communications in the meantime.
Information Sharing. We may disclose information you provide to us to third parties in order to complete a transaction that you requested. We may employ other companies and individuals to perform certain services and functions on our behalf that involve access to your personal information. This may include, for example, operating and maintaining our website, taking orders, delivering packages, sending postal mail and email, removing repetitive information from customer lists, analyzing data, providing marketing consultation and assistance, distributing customer surveys, processing credit card and other payments, and providing customer service. These companies may have access to personal information needed to perform their services or functions, but may not use it for other purposes.
In addition, we may disclose personal information when required by law or in the good faith belief that such action is necessary in order to comply with the law or legal process or is pertinent to judicial or governmental investigations or proceedings.
Please check this page for periodic updates on our policies regarding any personal information you've provided to us via our website. Thank you for visiting us online. We appreciate the opportunity to serve you.
Effective as of December 3, 2014